India is a diverse market with tons of consumers looking for various kinds of services that they can consume; without denting their pockets. Needless to say, there are countless numbers of service providers that are vying to cash-in these new phenomena, thanks largely to the increase in the purchasing power of the consumers.
But one player that has stood out from rest of the lot according to us is; https://www.urbancompany.com/
Founded in October 2014 by Varun Khaitan, Abhiraj Bhal, and Raghav Chandra, UrbanCompany was launched with the objective of creating a large tech business to solve a primary customer need in India.
The trio, having worked with firms like Boston Consulting Group and Twitter, realised how fragmented the local services industry in the country really was and how difficult it could be to find and hire the right service professional and they decided to launch a startup to solve this problem by leveraging mobile technology. And in no time UrbanCompany has made a place for itself in the market that is still sceptical to new ideas to a certain extent.
With services like Yoga trainers, Salon at home, Dieticians, Wedding Photographers, Birthday Planners, Pest Control, Plumbers, Electricians and Music Teachers to name a few, UrbanCompany has given a new face to the idea of; everything available at your doorstep.
So, how different is UrbanCompany to any other service provider in the market? Well, UrbanCompany uses a proprietary matchmaking engine that matches customers with the best and most relevant service providers in their locality. Customers receive responses in a few hours, while service providers enjoy the benefit of more business and higher conversion rates because they only get relevant leads with best possible pricing.
To use UrbanCompany, a customer first selects a category and then answers several questions on its Android app or website. The platform’s recommendation engine uses the information from the questionnaire and location-based data to match him or her with service providers.
The company is constantly working to innovate its technology and improve its user interface so that customers can experience exactly how simple it is to book a service online.
But that’s not it! The brand has continuously tried to do its bit for the society and make a change. Whether it is for orphanages, save water campaign or their latest short documentary (See below) showing their support for the LGBT community, UrbanCompany is fast proving to be a pioneer project that is concentrating not only on earning money, but being more than that!
We would also like to point out here, that the video made in support of LGBT community has already garnered a lot of appreciation from the community and more than 20 couples of same sex have already shown their interest in doing the free photo-shoot that UrbanCompany would soon shoot.